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2018 Survived and Thrived Business Honoree – ILS – Rose Arevalo

Posted By Wendy Figueroa, Thursday, May 31, 2018
Updated: Monday, June 11, 2018

The ALPFA Orange County Professional Chapter is pleased to announce that our very own, Rose Arevalo (past ALPFA OC Chapter President) and her Company, ILS – Industrial Listing Services, Inc. has been selected as a Hispanic Lifestyle 2018 Survived and Thrived Business Honoree at the upcoming Hispanic Lifestyle’s BizCon 2018, on June 7th, 2018 at the Ontario, California, Airport Hotel and Conference Center.

The Hispanic Lifestyle’s annual business event celebrates those businesses that have “Survived and Thrived” operating a company during difficult economic conditions. It has the reputation of attracting hundreds of Latino business owners and professionals from throughout California and the United States. Several diverse business organizations, chambers of commerces and associations participate in this event which showcases Hispanic Lifestyle’s commitment to bring communities together.

Rose Arevalo was nominated by the ALPFA Orange County Professional Chapter for her commendable and admirable performance leading ILS through several economic downturns. Rose has cultivated a culture of excellence which has helped her company continue growing throughout the years. She has demonstrated outstanding leadership qualities not only at ILS but also within ALPFA, where she has made a tremendous impact within the Latino community. Rose continues to mentor and volunteer on the ALPFA Orange County Corporate Advisory Board.

We encourage you to read the article below and join us in Congratulating Rose Arevalo on her recognition.

Honoree | ILS – Industrial Listing Services, Inc.

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2018 Women of ALPFA Summit Recap

Posted By Greg Cisneros, Thursday, May 24, 2018
Updated: Monday, June 11, 2018

Orange County, CA., May 17, 2018 – The ALPFA (Association of Latino Professionals For America) Orange County (OC) Professional Chapter presented the 2018 Women Of ALPFA Summit featuring keynote speakers Codie Sanchez (Head of Latin America First Trust, Investor, Entrepreneur) and Diana P. Kelly (COO and President for Bedrosians Tile and Stone). Event sponsored by KPMG LLP. and ALTRIA Group, Inc.

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CFO to CEO: 4 Tips for Making the Move by Robert Half

Posted By Greg Cisneros, Monday, April 30, 2018
Updated: Monday, June 11, 2018

May 2018
by: Robert Half

CFO to CEO: 4 Tips for Making the Move

For many CFOs, the aspirational next step along their career path is becoming CEO. It appears many financial leaders are interested in rising to the CEO role: In a Robert Half Management Resources survey, nearly two-thirds (64 percent) of CFOs said they were either somewhat or very motivated to be the CEO at their company.

It’s only natural for CFOs to aspire to the top leadership job. Excellent fiscal management skills, ideas for improving business efficiency and controlling costs, broad and deep economic and business awareness, and experience with investor stakeholder management are just some of the attributes that these executives can bring to the CEO position.

CFOs do face stiff competition for the CEO’s chair. An executive vice president, the chief operating officer (COO) and the chief information officer (CIO) are often contenders, for example. There may be external candidates in the mix as well.So, if you’re a senior-level financial executive who’s eager to take the helm at your company someday, it’s wise to take steps now that can help improve your odds of being considered for the CEO role when the opportunity arises:

  1. Deepen relationships throughout the organization

CFOs are expected to weigh in on a wide range of business matters that their organizations face, from compliance and regulatory issues to internal controls and taxes to major transactions and other significant changes. And in recent years, most CFOs have seen their influence expand beyond the accounting and finance function. However, those in the position of selecting the next CEO may not realize how well-rounded the company’s CFO may be.

Step up your efforts to build a solid understanding of how other teams in the business operate on a day-to-day basis and look for opportunities to help support and collaborate with other top executives in the organization. For example, in many companies today the CFO and CIO work together regularly to make decisions about technology investments and manage risks.

Strengthening your relationship with the firm’s general counsel can be beneficial, too. You can deepen your knowledge of issues such as intellectual property, contracts and business litigation — matters that any CEO should understand well.

  1. Prepare your successor

Being indispensable is not necessarily a positive thing when you’re aiming for the next rung on the career ladder. High-performing CFOs could be skipped over for a promotion simply because the organization feels it can’t do without them in their current role. One way to neutralize this obstacle is to groom a successor, which will help to ensure continuity in the finance department. (It’s important to be proactive about this process, anyway, because it can take time to find and prepare a promising candidate for a leadership role.)

  1. Network with other executives

The more industry leaders you have within your circle, the more you’ll learn about accepting the CEO’s mantle. The CEO’s responsibilities are diverse — and heavy. To handle them adeptly requires not only a thorough understanding of the entire organization, as explained earlier, but also the landscape in which the business operates. That includes the company’s industry and key markets, as well as any dynamics — economic, regulatory, technological and more — that could impact its operations.

Successful senior executives stay informed, and keep pace with change, by networking with their peers. Take time to attend or contribute to industry events, get involved with relevant professional organizations, and, of course, cultivate a strong professional network and raise your visibility online by participating in social media outlets such as LinkedIn and Twitter. More than half of CFOs (54 percent) recently interviewed for a survey by our company said staying on top of professional and industry trends is a key benefit of using these platforms.

Consultants can also provide valuable insights and best practices that they’ve acquired through their work for various organizations. So, building a rapport with the consultants your business engages, and inviting them into your professional network, can be well worth the effort.

  1. Take on consulting positions

If the CEO job in your organization is not likely to be available anytime soon, or you just want to explore other career options, you might want to consider taking the consulting path, too.

Working as an interim CFO is an opportunity to take on new professional challenges, acquire more knowledge, hone existing skills and expand your network. Your experiences as a consultant could also open the door to new career opportunities. For instance, the exposure and relationships you gain could make you a top-of-mind candidate for a CEO role in the future.

Not every CFO wants to be their company’s leader. But if you’re one who does, it’s important to begin laying the foundation now that can help you reach that top role when the time is right.

Accountemps, a Robert Half company, is the world’s first and largest specialized staffing firm for temporary accounting, finance and bookkeeping professionals. Accountemps has 300 locations worldwide. More resources, including job search services and career advice, can be found at

Article provided by Robert Half, to ALPFA Orange County, for redistribution

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Press Release – 2018 Women of ALPFA Summit by ALPFA Orange County

Posted By Greg Cisneros, Saturday, April 28, 2018
Updated: Monday, June 11, 2018

Press Release

2018 Women of ALPFA Summit, May 17, 2018 by ALPFA Orange County
Sponsored by KPMG LLC and ALTRIA Group, Inc.

Orange County, CA., April 28, 2018
The ALPFA (Association of Latino Professionals For America) Orange County (OC) Professional Chapter presents the 2018 Women Of ALPFA Summit on Thursday, May 17th from 5:00 PM until 9:00 PM in Irvine, California. Event sponsors are KPMG LLC. and ALTRIA Group, Inc. Women Of ALPFA is the Association of Latino Professionals For America’s initiative that focuses on Latina professional development.

The summit will focus on assisting Latina leaders by helping them in developing strategies for financial and leadership empowerment that enable them to seek more senior roles in organizations, advance their
businesses and to build relationships that provide networks & sponsorship opportunities to propel them to the next position of power. Keynote speakers include Codie Sanchez (Head of Latin America First Trust, Investor, Entrepreneur) and Diana P. Kelly (COO and President for Bedrosians Tile and Stone).

The summit aims to provide the tools and road maps to strengthen your leadership skills, network with professionals from various industries and foster your professional and personal growth. Along with the keynote speakers, the session will include a variety of panelists designed to empower Latina leaders to reach their full potential and become trailblazers in their industries. This event is open to women and men of Latino and non-Latino descent as well as individuals at any career level (students, mid-level professionals and executives). Event location is KPMG – Irvine, 20 Pacifica Suite # 700, Irvine, California 92612. Tickets range from $15 – $40.

Register at:
Event Contact at: or

Download the press release + event flyer

ALPFA (Association of Latino Professionals For America) is the longest standing Latino organization with 81,000+ members assembled in 44 professional and more than 160 student chapters across America. Covering the counties of Orange, Riverside and San Bernardino, ALPFA Orange County Professional Chapter develops the next generation of Latino professionals via experiential leadership development and mentoring from senior corporate executives, whom we empower into the C-suite and onto corporate boards. The ALPFA OC chapter engages with its members and friends in professional development activities, networking, and giving back to the community.

For membership and event information:
For sponsorship info:
Learn more about ALPFA OC, visit: or

ALPFA Orange County Professional Chapter
801 South Grand Ave., Suite #700, Los Angeles, Ca.


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Women of ALPFA – Speaker Spotlight: Diana Kelly

Posted By Greg Cisneros, Sunday, April 22, 2018
Updated: Monday, June 11, 2018

Women of ALPFA – Speaker Spotlight: Diana Kelly

ALPFA Orange County is honored to have Diana Kelly as a Keynote Speaker for the May 17th, 2018 Women of ALPFA Summit, sponsored by KPMG LLC. and ALTRIA Group, Inc.

Diana Kelly COO & President
Diana holds the responsibility of COO & President for Bedrosians Tile and Stone company. Bedrosians, founded in 1948 is one of the largest independent porcelain tile and stone importers and distributors in the United States.
Visit Online:

Diana served as the Regional Vice President of The Home Depot from February of 2013 to February 2018. She led a team of more than 16,000 associates in 82 stores across Southern California, Hawaii and Guam with sales in the billions.
Diana is a motivated inspirational leader with a drive for excellence. Her forward-thinking strategies have provided her with a proven record of successes.

Diana joined The Home Depot in 1991 as a part time cashier. Diana has also had the opportunity to take on different challenges to her assignment in nine different states throughout the U.S., thus making her a strong leader capable of understanding different demographics challenges.
Diana is passionate about empowering associates. She held the responsibility for the Home Depot Western Divisional Woman in Leadership Captain, which encompasses five regions. This company program is designed to assist female leaders in their development and future career goals.

Diana’s vision is to provide a platform for high-potential leaders to support their consistent efforts in delivering top performing results, and to reach their maximum potential.


The community celebrates Diana, some accomplishments are:
• Board Member and Vice President of Operations for FBI Los Angeles Citizens Academy
• 2018 Latina Magazine US publication January/February; Inspiring the Next Generation
• 2018 California Legislature Assembly: Recognition for service to the State of California
• 2018 Congressional Certificate of Recognition for outstanding dedication to the community
• 2018 Honorary Coach University of San Diego Basketball Woman’s team
• 2017 Best Company Customer Service Overall Scores Home Depot
• 2017 Awarded by Asian American community with the Advancing Justice Corporate, Impact award
• 2017 Betty T. Yee, California State Controller and Todd Spitzer, Orange County Supervisor for Community Involvement
• 2016 Most inspirational San Diego Woman of the year
• 2013 The Home Depot Southern Division Building an Emotional Connection
• 2010 – 2012 The Home Depot with the Regional Customer Service award
• 2005 Award for excellence from Governor of Massachusetts

Diana is also passionate about her roots, she pioneered a Hispanic Business Strategy in the Southern California markets focused on the professional contractor business. Additionally, she created a Latina in Business event similar to the contractor events with the focus on Latina start-up businesses. These small businesses have provided guidance on growing their businesses. She has built a strong Hispanic customer base in the San Diego territory through her partnership with the Hispanic Chamber of Commerce.

Women Of ALPFA is the Association of Latino Professionals For America’s initiative that focuses on Latina professional development.

Sign up for the Thurs. May 17th, 2018 Women of ALPFA Summit feat. Diana Kelly:

Register Here

Register Today!

Download the event flyer

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Women of ALPFA – Speaker Spotlight: Codie Sanchez

Posted By Rommel González, ALPFA, Sunday, April 22, 2018
Updated: Monday, June 11, 2018

Women of ALPFA – Speaker Spotlight: Codie Sanchez

ALPFA Orange County is honored to have Codie Sanchez as a Keynote Speaker for the May 17th, 2018 Women of ALPFA Summit, sponsored by KPMG LLC. and ALTRIA Group, Inc.

Codie Sanchez: Speaker. Entrepreneur. Investor.

Codie Sanchez is an entrepreneur, investor, speaker and the Head of Latin America for First Trust Portfolios. She’s raised billions of dollars over the last 10 years in asset management, consulted on investing at some of the world’s most powerful institutions such as Apple, Facebook, Amazon, and invested in/advised 24 startups to date. Prior to that she worked on Wall Street at Goldman Sachs, State Street and Vanguard and started two companies before she turned 30. In her podcast, The Struggle Isn’t Real, and on her website, she highlights tools from renegades in the world of business who never liked coloring inside the lines.

She started her career as journalist where she won the JFK Award for Print Journalism as well as a grant from the Howard Buffett Foundation. She has been featured on The Today Show, Forbes, Fast Company, People en Espanol Business Wire, among others.

She has an MBA from Georgetown University, Masters from ESADE and FGV, and a BA from Arizona State University.

She believes if we can increase the number of diverse individuals and minorities in positions of power we will have a better world to pass on to the next generation.

Learn more about Codie Sanchez at :

Women Of ALPFA is the Association of Latino Professionals For America’s initiative that focuses on Latina professional development.

Sign up for the Thurs. May 17th, 2018 Women of ALPFA Summit feat. Codie Sanchez:

Register Here

Register Today!

Download the event flyer

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Position Available at Bedrosians Tile & Stone – APR 2018

Posted By rommel test gonzalez, Saturday, April 14, 2018
Updated: Monday, June 11, 2018

ALPFAOC sponsor/partner – Job Opportunity Post (4/15/18)

Employer: Bedrosians Tile & Stone

Job Title: Executive Assistant to the President

Job Location: Anaheim, CA

Vision Statement for the Position
As Executive Assistant to the President you are an excellent writer, scheduler, and communicator. You pay close attention to detail and demonstrate a high level of organization through use of excel spreadsheets and prioritizing tasks. You think ahead, have good judgment, strict confidentiality, and anticipate the needs of the company ensuring that all business trips, meetings, and presentations go as planned. You are a reliable and resourceful asset to the President diligently and independently completing projects.

Company Overview
In 1948, Bedrosians began providing tile and setting materials to contractors and builders in Central California. Today we have nearly 40 branches located throughout California, Arizona, Colorado, Nevada, Utah, Washington, Oregon, Idaho, North Carolina, and Florida with a national and international customer base. Our growth has made Bedrosians one of the largest independent porcelain tile and stone importers and distributors in the United States.

Our vision is to be the most customer-centric tile company in the United States. Our mission is to offer clients a place to buy the most trend-setting tile and stone products available in the market through a seamless purchasing experience.

We value and practice social responsibility; encourage employee development; care about employee and customer relationships; and love to acknowledge good work.

Job Overview
The Executive Assistant to the President reports directly to the President and provides executive support in a one-on-one working relationship. The Executive Assistant serves as the primary point of contact for internal and external constituencies on all matters pertaining to the Office of the President. The Executive Assistant also serves as a liaison for senior management teams, organizing and coordinating executive outreach and external relations efforts, and overseeing special projects.

• Completes a broad variety of administrative tasks for the President including managing an extremely active calendar of appointments; completing expense reports; composing and preparing correspondence that is sometimes confidential; arranging complex and detailed travel plans, itineraries, and agendas; and compiling documents for travel-related meetings.
• Plans, coordinates and ensures the president’s schedule is followed and respected. Provides “gatekeeper” and “gateway” role, creating win-win situations for direct access to the President’s time and office.
• Communicates directly, and on behalf of the President, with team members and others on matters related to the President’s programmatic initiatives.
• Researches, prioritizes and follows up on incoming issues and concerns addressed to the President, including those of a sensitive or confidential nature. Determines appropriate course of action, referral, or response.
• Provides a bridge for smooth communication between the President’s office and internal departments demonstrating leadership to maintain credibility, trust and support with senior management staff.
• Works closely and effectively with the President to keep her well informed of upcoming commitments and responsibilities, following up appropriately. Acts as a “barometer,” having a sense of the issues taking place in the environment and keeping the President updated.
• Provides leadership to build relationships crucial to the success of the organization, and manages a variety of special projects for the President, some of which may have organizational impact.
• Successfully completes critical aspects of deliverables with a hands-on approach, including drafting acknowledgement letters, personal correspondence, and other tasks that facilitate the President’s ability to effectively lead the company.
• Prioritizes conflicting needs; handles matters expeditiously, proactively, and follows-through on projects to successful completion, often with deadline pressures.
• Assists all management members with travel arrangements, lodging, and meal planning as needed
• Maintains discretion and confidentiality in relationships with all management
• Participates as an adjunct member of the Executive Team including assisting in scheduling meetings and attending all meetings
• Assists in coordinating the agenda of senior management team meetings and off-sites, and all staff meetings
• Facilitates cross-divisional coordination of travel and outreach plans
• Ensures the President’s bio is kept updated and responds to requests for materials regarding the President and the organization in general
• Edits and completes first drafts for written communications to external stakeholders
• Works with the Strategic Initiatives team in coordinating the President’s outreach activities
• Follows up on contacts made by the President and supports the cultivation of ongoing relationships
• Any other duties required of this position

Minimum Qualifications
• Strong work tenure: 5 to 10 years of experience supporting C-Level Executives
• Experience and interest in internal and external communications and partnership development
• Proficient in Microsoft Office (Outlook, Word, Excel, and PowerPoint), Adobe Acrobat, and Social Media web platforms.
• Strong organizational skills that reflect the ability to perform and prioritize multiple tasks seamlessly with excellent attention to detail
• Very strong interpersonal skills and the ability to build relationships with stakeholders, including staff and external partners
• Expert level written and verbal communication skills
• Demonstrated proactive approaches to problem-solving with strong decision-making capability
• Emotional maturity
• Highly resourceful team-player, with the ability to also be extremely effective independently
• Proven ability to handle confidential information with discretion, be adaptable to various competing demands, and demonstrate the highest level of customer/client service and response
• Demonstrated ability to achieve high-performance goals and meet deadlines in a fast-paced environment
• Forward-looking thinker, who actively seeks opportunities and proposes solutions

Bedrosians is an Equal Opportunity Employer. This job posting does not constitute an offer of employment and is not an employment contract.

To be considered for this position,
please submit your application through the Bedrosians Tile & Stone Careers page:

Link here

Download Job Listing

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Positions Available at Richard Nixon Foundation – MAR 2018

Posted By Greg Cisneros, Sunday, March 11, 2018
Updated: Monday, June 11, 2018
Richard Nixon Foundation

Richard Nixon Foundation – Proud sponsor of ALPFA OC

Great news! As the Richard Nixon Foundation plans to increase the scope and depth of programming and projects,
the Richard Nixon Foundation is hiring for the following important positions immediately:

• Special Exhibits Coordinator

• Project Coordinator

• Communications and Marketing Assistant

Please send your resume to Jim Byron at the Richard Nixon Foundation

Email Resume


Jim Byron
Director of Strategic Planning
Assistant to the President
Richard Nixon Foundation

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Posted By Greg Cisneros, Tuesday, March 6, 2018
Updated: Monday, June 11, 2018

Opportunity from AppleOne:

Part-time helpers needed for Trade show at Anaheim Convention Center – March 7,8,9 and 10th
Please email AppleOne – and let them know what shifts you can work. Or call to sign up ASAP. Thank you

March 7, 12:30pm-6pm ( Parking on your own)
Crew attire, this is white t-shirt, black pants, black belt, black socks and black closed toed shoes.

March 8, 7 am -12:30 PM (Long sleeve white button down, free parking at Anaheim stadium)

7 am- 2:15PM

7 am – 3:00 PM

March 9, 2 pm-6 pm (long sleeve white button down, free parking at Anaheim Stadium)

2 pm-7 pm

March 10, 2pm-7pm (long sleeve white button down, free parking at Anaheim Stadium)

2pm 9pm

Terriann Baker
Apple One – Assistant Branch Manager
2401 E. Katella Ave. Suite 240 92806 CA

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2017 ALPFA OC Healthcare & Technology Summit Review

Posted By Rose Arevalo, Thursday, November 2, 2017
Updated: Monday, June 11, 2018

ALPFA OC Healthcare & Technology Summit Review

The ALPFA OC Healthcare & Technology Summit: The Intersection of Data, Technology & Healthcare, on October 21, 2017, from 9 am to 2 pm at the Richard Nixon Library in Yorba Linda was a successful half day event.

ALPFA members and friends were introduced to various segments of the healthcare industry. After a networking breakfast, the program began with well-respected industry leaders addressing key panel topics of the Healthcare & Technology Summit: The Intersection of Data, Technology & Healthcare. The VIP panelists included Carissa Green, VP Sales at UnitedHealth Care, Monica Rodriguez, RN, CCRP, Senior Medical Safety Specialist at Medtronic, Prashanth Brindavan, Managing Director Advisory Services at KPMG, and co-moderators were Paul Klepp, Retired IT and Project Management Guru and Rose Arevalo, President at ALPFA OC.

A note about the companies that our panelists represent: Carissa shared insights into UnitedHealth Care’s health insurance plans for families and individuals. It is one of 2 operating units of UnitedHealth Group, ranked 6th domestically as a Fortune 500 organization. Monica introduced us to her journey and connections to Medtronic – a global medical device, technology, services and solution leader with over 91,000 employees in 160 countries. Prashanth’s perspective into the business side of healthcare balanced out the different segments. KPMG understands the demands on the healthcare industry from a highly regulated environment, and they provide long term client support as businesses move through transformational organizational changes and market demands. The panelist provided valuable insights into trends within their segment in relation to technology, processes, people and their ecosystems. The event concluded with a Career Fair that helped participants to explore career opportunities and internships in healthcare. The attendees consisted of groups from academia, professionals, consultants and students.

Certificates of Appreciation were presented to our panelists, on behalf of Congressman Lou Correa. Our own Fernando Sauceda III was also presented with a Recognition of Service for his leadership of FEI OC and his continued support of ALPFA OC.

Thank You to our VIP panelists, sponsors, attendees, FEI OC and Irene Klepp for a phenomenal event at the Richard Nixon Library. ALPFA OC is focused on developing leaders, increasing our collaboration with corporations and other organizations to impact our community.



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